Partner Views Blog

Last week I was asked to present a workshop for a group at WorkSource Snohomish County on how to manage your on-line professional profile. It was a two hour workshop but I was able to cut it down to an hour long presentation.

It has been a busy couple of weeks for me. I gave a talk at the beginning of the week on managing your online profile; I’ve been working a lot with my client Kathy Underwood on her new blog; sending out tweets for that Talk Sporty To Me blogger Jen Mueller; working on the TEDxRainer event this fall; I had lunch with my old friend form Dallas, John Clarkson; and my computer is giving me fits. So I thought I’d take the easy way out today and post the webinar I did last week for the Arizona Coalition Academy. The Arizona Coalition Academy runs a series of workshops and webinars for non-profit organization and I was asked to give a webinar about promoting their websites online. This isn’t much different than anyone else who wants to promote their website online but a conversion for a nonprofit usually is not selling something but getting a donation, recruiting volunteers or promoting their cause.

I have recently started to do webinars. I admit this is a bit belated but the thing that is most striking to me is how much doing a webinar is like doing live television. Granted, there are a lot of differences especially concerning the technology and scale of the enterprise. When I first started working in broadcast television in the late 70’s and early 80’s most of what we did was live. News, talk shows, specials were all live. At that time we had millions of dollars of technology and at least a dozen people on and behind the camera for every live broadcast. It was a big effort.