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Service Packages

Inbound Marketing

Image Media Partners offers integrated and flexible inbound marketing plans that include brand marketing, strategic marketing planning, Search Engine Optimization, social media management, content creation and marketing, online public relations, monitoring and reporting.

Inbound and social media marketing does not involve tricks or magic. To build a solid, authoritative, lasting presence on the internet takes time and effort. Even though the results and benefits will soon be apparent Image Media Partners advises at least six months to see the full results. However the service packages are designed to be flexible so that adjustments can be made on a monthly basis. Because it takes time to set up procedures and build a base each contract will be for at least three months.

Base edition pricing shown includes standard service hour blocks, blog post packages and management, with additional fees for original content projects, such as case studies, eBooks and optimised press releases, as well as pay-per-click programs.

The packages are designed for businesses committed to growing through inbound marketing, with a dominant focus on social media participation, and the consistent publishing of relevant and valuable multi-media content, specifically blogging.

Core features of our inbound marketing service packages include:

  • The Foundation: Define and differentiate your brand, and deploy a content-driven website that serves as the foundation of your entire campaign.
  • Inbound Marketing Game Plan: Put the campaign strategy in place, and shift budgets and resources to more effective and measurable inbound marketing activities.
  • Service Hours: Allocate service hours each month based on your evolving needs and campaign performance. Base service hour Blocks are used for training and education, brand consulting, website support, search marketing, social media management i.e. Facebook and Twitter, and general strategy.
  • Blog Posts: New content, blogs and internally generated content ensures your website stays fresh and relevant to visitors and search engines. Image Media Partners can work with you on a content generation strategy that ranges from helping develop blog content that you generate up through writing blogs from information you provide.
  • Campaign Management: There are no additional charges for client meetings and communications, daily monitoring of social media and website analytics through a blend of free and paid tools, and weekly activity summaries.
  • HubSpot Management: Outsource the daily monitoring and analysis of your account to a certified HubSpot Partner, including: website traffic trends, keyword performance, lead nurturing and social media. HubSpot Management is required to run the service packages and a separate license with HubSpot is required. HubSpot has three different service packages designed to fit any size organization and requirements priced at $250, $1,000 and $1,500 per month. See HubSpot Versions & Pricing.
  • Training and Access: For those organizations that wish to be more involved training in inbound marketing and the HubSpot platform is available.
  • Monthly Campaign Scorecards: Adapt your strategy monthly with campaign Scorecards that include full updates on all activities, results and recommended action plans.
  • Quarterly Reviews: Conduct complete campaign reviews with quarterly strategy sessions.